I am a Senior Vice President of Global Marketing. I also teach at the Rutgers Business School. With over 20 years of experience in B2C and B2B e-commerce, I am passionate about creating and executing innovative marketing strategies that drive revenue growth, enhance client retention, and shape the success of diverse brands. I excel at leading dynamic teams, staying ahead of market trends, and exploring cutting-edge marketing channels like mobile, video, and social media. I also leverage my MBA and expertise in generative AI to optimize the e-commerce store's product listings, content, and lead generation. My notable achievements include increasing B2B sales/shipments by 300%, launching multiple new verticals such as automotive & consumer electronics, and expanding the semiconductor store at DEX. I also launched Mint Mobile in 2016 after testing the 'buy-in bulk' purchase concept during a viral marketing campaign for Ultra Mobile. I am a college hockey enthusiast supporting the Boston University women's and men's hockey teams. I love watching the games in Boston and outside to find 'Terriers' worldwide during hockey season. I am always open to connecting with fellow professionals and sharing marketing, e-commerce, and AI insights. You can reach out to me at GregoryPMorris@gmail.com.